An organization responsible for informing Quebecers about alcohol consumption wanted to update its training for the restaurant sector.
This training course is aimed at owners and managers of bars, brasseries, taverns and restaurants, and their employees, to enable them to offer responsible service of alcoholic beverages to their customers.
For this redesign, the organization wanted to renew the content and roll out the training in 12 video vignettes of 4 to 7 minutes each, in French and English, with interactive questions at the end of each vignette to review the notions learned and fully integrate the concepts.
The capsules were conceived in the form of a talk-show, with a host interviewing an expert in his or her field.
1. Training scenarios created with experts
In order to write the scenarios for the 12 vignettes, the client put us in touch with various experts: mixologists, professors from the organization, nurse-clinicians, social workers and even the SAAQ spokesperson.
We met with all of them to discuss the important notions to be mentioned in the training.
We then wrote the scenarios for the capsules based on this information, to put forward clear, simple and precise concepts. Before shooting, each expert was given access to his or her script, so that he or she could put it in his or her mouth and make additions and modifications.
Once the scripts had been completed and validated by the organization, they were sent out for translation, since the training is available in both official languages.
2. Set the mood and shoot the vignettes
To prepare for the shoot and ensure that everything runs smoothly, we’ve drawn up a shooting schedule. It takes a lot of organization to book a dozen busy people with completely different availabilities!
Once our schedule was validated, we were able to move on to my favorite part of the day: the shoot! 🎥
With a few lighting tricks and decor pieces, we transformed our all-white studio into a warm, uncluttered talk-show-style setting.
As with all our shoots, our customer was present at the studio. We were thus able to get live feedback and make any necessary corrections on the spot. This is a great advantage, since it ensures customer satisfaction and avoids disappointment during assembly.
3. Capsule assembly
For the editing, we wanted to make the capsules dynamic and educational, with the aim of keeping the trainees’ attention while remaining relevant and effective.
We therefore worked with Romain Amphyon from Ranko, who created the opening and closing credits, the animations to show the names of the experts and the questions asked.
Finally, for the educational aspect, we have integrated some of the notions discussed on screen to give them greater importance.
4. Make it interactive
As mentioned above, the customer wanted the training to be interactive. To achieve this, at the end of each capsule, the user is asked five questions, which he or she answers and validates in real time.
This ensures that the message has been understood. In fact, you need to pass this section to move on to the next one, at the end of which you’ll receive your certificate.
Once validated by the customer, these questions were transmitted to the uxpertise LMS platform, which was responsible for integrating the interactive component and distributing the training.
As you can see, at Sparkling, we take care of your training from A to Z! 🤓
Do you have a training idea but don’t know how to get started? Make an appointment with us to discuss your needs.
