Sparkling Energizes the 10th Francophone Youth Parliament
Sparkling was mandated to produce social media content for the 10th Francophone Youth Parliament (PFJ). Social media
Sparkling was the creative studio mandated to produce social media content, video, and photography for the 10th Francophone Youth Parliament (PFJ). The event, held in Montreal from July 4 to 10, brought together young participants aged 18 to 25 from various Francophone countries.
Sparkling’s mission was to produce dynamic, engaging content for social media in order to modernize the institution’s image and connect with a younger audience. Drawing on its own expertise and that of its collaborators, Sparkling developed the concept and strategy, and set up a production process that delivered videos the very same day.
Sparkling entrusted the video shoot to videographer Chad Verilli and the photography to photographer Lisa Gloria Robert. Throughout the event, Chad and the Sparkling team produced two videos a day for social media, edited and published the same day, along with a horizontal recap video at the end of the event.
Sparkling is proud of its contribution to modernizing the institution’s image and of the positive impact its work had on the Assemblée parlementaire de la Francophonie. This collaboration with the 10th Francophone Youth Parliament allowed Sparkling to produce content that reflects the energy and commitment of the PFJ’s young participants.
Check out the video reels on the Instagram account of the Assemblée parlementaire de la Francophonie, or watch the recap of these 4 days below 👇
Credits:
Videographer: Chad Verilli
Photographer: Lisa Gloria Robert
Production direction: Tabatha Sedano
Project coordination: Pauline Garrabet
Production: David Pieropan
Advisor for the APF: Jessica Malamba